Example on using real time personalization for emails | Community
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A
Anonymous
April 10, 2014
Question

Example on using real time personalization for emails

  • April 10, 2014
  • 1 reply
  • 1528 views
I am trying to use real time personalization in  my emails. Based on whether my lead has already downloaded any content I want to show another new offer that comes later in the buyer's journey. I would like to get some examples on how I can implement this.
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1 reply

Josh_Hill13
Josh_Hill13
Level 10
April 11, 2014
There is another thread on this that explains how to use custom fields to stamp a lead with Most Recent Content and then relate the type to other content.

Another way to deal with that is to bring in related content and trigger nurturing programs based on the first download. I'm sorry I can't map this out fully right now. But do a search for this and I am sure you'll find more detail.
Aubrey_Morgan
Aubrey_Morgan
Level 3
August 15, 2015

Hey Josh - Could you point me in the right direction of the article that explains how to stamp a lead with most recent content?

A
Anonymous
August 31, 2015

Hey Aubrey,

I think this might be what you're looking for: Marketing Attribution Setup ChecklistMarketing Rockstar Guides.

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