Did you attend the Marketo Summit? | Community
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Rafael_Santoni1
Rafael_Santoni1
Level 5
April 11, 2013
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Did you attend the Marketo Summit?

  • April 11, 2013
  • 27 replies
  • 3705 views
I could not find anyhing here related to the 2013 Marketo Summit, so I thought it would be a good idea to share impressions of the event. For those of you that went to San Francisco this week... How did you take advantage of attending the event, and what are your impressions (good or otherwise)?

I will start answering my own question. I hope more people follow up on the post. I think it was a great even. It was very nice meeting in person so many of you and sharing experiences in the "Marketing Nation". Marketo was very open in terms of the road map which is always good, and one of my favorite sessions was Glen Lipka's story of the Marketo product design. It was a session that for me at least was an eye opener to better understand how Marketo got to where it is today. The application screenshots from the 2007 version compared to what is is now, explain a lot of the reasons of how we got where we are right now. I now understand better how the platform has evolved and where it is going next.

There where some amazing sessions that at a very high level showed how everyone takes a very different approach when it is time to onboard Marketo, including at a global scale. Kudos Marketo! I am already making plans for next year.
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Best answer by
Hi everyone, recordings and slide decks will be available in Community in a few weeks. If you attended you'll receive an email notification, if you didn't attend I'll announce it in community also.

Thanks for your comments here! 

Best,
Liz 

27 replies

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Anonymous
April 12, 2013
I thought the Marketo Summit was great!  The 2 keynotes I attended by Patty Azzerello and Jay Baer delivered as I knew they would.

I was also impressed with the session on Agile Marketing for Content Marketing, Social Media & Conversion Optimization by Scott Brinker and Create Predictable, Scalable Sales Revenue by Predictable Revenue author Aaron Ross.  A big thanks to those who attended and asked questions in the Best Practices for Deploying Marketo Across Multiple Product Lines session which I presented with Erik Dukart from Sundog.  

Oh yeah, those parties were fun too!  It was a great experience.  Kudos to Marketo!
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Anonymous
April 12, 2013
For those that found the session feedback survey closed (Jaime), Sanjay just sent out a Thank You email with a link to the session feedback survey where you can enter your registration email address to get in.
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Anonymous
April 12, 2013
I attended in 2012 but didn't go this year. Any idea of the tentative dates for 2014? I ask because it was late May in 2012 and early April in 2013.
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Anonymous
April 12, 2013
Heather, I think I remember seeing at the conference that the "save the date" for 2014 was April 7-9.
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Anonymous
April 15, 2013

Summit:
The summit was great and inspiring.
I'm filling my to-do-list with all the take-aways I had during the sessions.

University day:
I also liked the certification program.
But I do see a mismatch in level of the certification and the summit university.
The advanced track wasn't that advanced.

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Anonymous
April 15, 2013
Thank you all for your feedback, this is extremely valuable for us! If you have direct feedback you'd like to send to me, please feel free - elizabethc@marketo.com. Keep this thread going!

@Heather @Charlie -- We do not have any dates picked for next years Summit, but we will keep everyone posted! 
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Anonymous
April 22, 2013
Crystal commented on the party - but what about the rock stars in the purple leather pants? I was looking everywhere for a photo but couldn't dig one up. :)
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