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Grégoire_Miche2
Level 10
March 20, 2017
Question

Dedupe solutions for MSD

  • March 20, 2017
  • 3 replies
  • 4104 views

Hi All,

I am researching on the best dedupe solutions and strategies in a Marketo-Dynamics environement.

I understand that it is not possible to dedupe in Marketo 2 records that are synchronized with Dynamics. Is this correct?

If so, dedupe solutions working in Marketo will only be able to work max one of the duplicate records is in MSD.

What other alternatives have you been looking at?

-Greg

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3 replies

Grégoire_Miche2
Level 10
March 20, 2017

@Dan Stevens, Katie Pope, @Brittany Stover​, @Alex Greger, @Michelle Miles, @Jason Hamilton, @Paul Wilson

Any idea?

-Greg

Dan_Stevens_
Level 10
March 20, 2017

This is correct, Greg.  Which is why we, too, are looking for a vendor who has a solution for this since we are currently dealing with thousands of duplicates as a result of our purposeful duplicate process; and based on how Sales uses CRM incorrectly today.

Grégoire_Miche2
Level 10
March 20, 2017

It seems incredible that, in 2017, Marketo or not, no good dedupe for MS Dynamics exists on the Market...

-Greg

Brittany_Stover
Level 4
March 21, 2017

Sorry Greg, we use Salesforce as our CRM system and use clouddingo for our dedupe tool.

November 22, 2017

Hi Greg,

I'm not sure if you have find out a solution yet which will DeDupe your records with Marketo and MS-Dynamics.

Our product M-Clean which earlier was providing DeDupe facility for Marketo and Salesforce, is now capable of doing this with Marketo and MS-Dynamics.

You can follow the link above and can see other features of the product, can request a demo and if found reasonable and solving the needs, then can opt for it.

Thanks,

Arun Sharma

Dan_Stevens_
Level 10
November 22, 2017

@Grégoire Michel - we had a demo and did some testing with M-Clean several months ago and it didn't work for MSD records in Marketo.  We're about to test this once again - using a variety of duplicate scenarios (Marketo person/CRM contact, duplicate contacts, duplicate leads, duplicate lead AND contact (note, merging multiple entities - like a lead with a contact - can't even be done natively on the MSD side - so it will be interesting how they accomplish this from within Marketo).  Once we have our next demo, I'll report my findings back to the community.

Grégoire_Miche2
Level 10
November 23, 2017

Hi Dan,

Would be interested. We are also testing leadonance in an MSD environment. I'll keep you guys posted.

-Greg