Customizing Company Web Activity Report Columns
My company wants to use the Company Web Activity Report in Analytics to see who is visiting our site and also understand their pre-existing engagement with us (filled out a form, is a customer, lead owner, etc.). However, it appears the only columns you can see in this report are company, referred company, state, # of page views, etc. It does not connect the relationship that is stored in our Marketo database. LeadCaster is a tool that easily does this but we do not want to add or switch solutions at this point to get the information. Any suggestions welcome. Thanks!