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Content marketing on weekends
How does everyone feel about sending out content marketing blasts on the weekends? Just curious.
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I think it depends a lot about industry and target audience. I think for B2B, jury is still out.
To be honest, it's a constantly shifting landscape: people find out weekends are better to send, more people send on weekends. Inboxes are now flooded on weekends. Tuesday mornings are now the low tide. More people send on Tuesday mornings, etc.
Let us know how your tests go!
To be honest, it's a constantly shifting landscape: people find out weekends are better to send, more people send on weekends. Inboxes are now flooded on weekends. Tuesday mornings are now the low tide. More people send on Tuesday mornings, etc.
Let us know how your tests go!
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