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A
Anonymous
March 27, 2013
Question

Automate Brainshark/Marketo Integration

  • March 27, 2013
  • 1 reply
  • 704 views
Hi All - 

I realize there is no formal Brainshark connector for Marketo, but I'm wondering if anyone out there has done anything creative to get view data into Marketo? 

We are planning on going the route of using a Marketo form and passing the user info via silent guest book to Brainshark, therefore we will have a record created in Marketo and in Brainshark. However, the issue we have is the manual data upload to get the Brainshark view data into the Marketo record. 

Has anyone figured out a way to automate this? Is there a better way to do this integration? 
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1 reply

A
Anonymous
March 28, 2013
Louis,

I am unfamiliar with Brainshark, does it have an API or ability to send a SOAP message to it?  If so, you may want to look at webhooks.  This will allow you to post the new lead data to the external source when it is created in the Marketo Db.

-Rodney
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