Adobe Marketo Engage

Hello Marketing Nation,   Welcome to the 2nd edition of the Adobe Marketo Engage Community Lens (formerly Fearless Forum)! In this edition, catch up on our latest Adobe Marketo Engage Champion Office Hours recording, learn about one of our amazing Adobe Community Advisors @Katja_Keesom, submit an entry for the Experience League Showcase, watch the recap of a Sales Insight Actions session with Adobe Marketo Engage product manager @Ambika_Shetty, and much more!   In This Edition   September Champ Office Hours: Watch a recording of our latest virtual office hours, led by the 2022 Adobe Marketo Engage Champions @JessicaMeyers, @JimmySpencer_, @CarissaRussell, and @Ashleigh-Ange, where they discuss best practices, share tips, and engage in a live Q&A. Community Spotlight with Katja Keesom: You may have seen her name all over the Adobe Marketo Engage Community – Katja is a Community Advisor and prominent resource to the Marketing Nation. In this spotlight interv

Adobe Marketo Engage Champion and Community Advisor @Darshil_Shah1 has a recurring post on LinkedIn which highlights unique Adobe Marketo Engage tips that may help you with your programs. Check out a recent tip below on Form null values!     💡 Adobe Marketo Engage tip of the day 💡Do you know that Marketo considers "" (empty string), and NULL as different inputs from the input sources (forms/list import)?Marketo won't make any updates to the field's value when an empty string ("") is passed in the form's post. Essentially, there won't be any Change Data Value activity logged for it too.Conversely, Marketo treats "NULL", "Null", and "null" values as a cue to wash off any existing value present in the respective field on a person's record. Undoubtedly, Marketo would log a Change Data Value activity as well, unlike in the previous case.In-order to avoid any surprises later, knowledge of this distinct behavior of Marketo is of utmost import

Hi, I am trying to add the pre-header in my emails however, they are not visible when sending out as a sample in Outlook. Though, I can see the pre-header in other mail servers like Gmail, Yahoo, etc.. Is there any way to enable the visibility of pre-headers in Outlook. I tried to add it under the email settings and by creating a my.token too. They both didn't work. Thanks!

Hi all,I’m creating a drag-n-drop form builder that allows for:Multi step formsProgress barsConditional questionsUTM param captureReally nice designs and templates… without any dev or design input needed.I was wondering, would the Marketo community see value in a version specifically for Marketo?It’d include the features you’d expect from a native Marketo form.This isn’t an attempt to advertise so I won’t mention the name - genuine feedback requested, as native forms have been a source of frustration for me personally.

Hey team,   What is the expected behaviour when updating a lead using the REST SyncLead API (Non Bulk) and passing an empty/blank value? I was under the impression that a blank/null value for a field would ignore the current value of field while passing a string of "NULL" would clear the field.   Is that correct?   Thank you, Vlad

Hello Everyone!   We have been trying to set-up our “Salesforce Campaigns Object” and create custom responses in Salesforce and make sure that everything is mapped correctly to Marketo. We are planning to always create our campaign first from Marketo and sync it manually to Salesforce from Marketo using the “Campaign Sync” functionality since Marketo will push in a one-way direction the different “Statuses” of our campaigns. We are also going to create the following custom fields in SFDC, so it will automatically sync down to Marketo.   We are seeking some advice on how we can sync the following fields back from Marketo to the “Salesforce Campaign Object” everytime we set-up a campaign in Marketo and sync it over to Salesforce? So basically, we will be adding these fields to every campaign we set-up in Marketo in the future and we would like these fields to be synced to the Salesforce Campaign from Marketo.   Campaign Management (1) Campaign Name (2) Parent Campaign (3)

Hello Community,   Our technology team set up a non-Marketo form that collects information, this form does not contain the company field, and as this information is not provided, they created automation on their side that fills out the company field with First Name and Last.   These persons are now synced to Marketo and their company field value is affecting negatively lead scoring.   Do you know how I can create a smart list of people who have the Company Name equal FirstName and LastName?   Thanks in advance for your help!  

I have two Oauth2 accounts (Munchkin ID:792-XXXXXXX) and (Munchkin ID:650-XXXXXXXX) . 729 Account worked as expected without any errors, but when working with 650 account, I always get 601 exception even when using new access token also. Could you please tell me what I can do to fix this issue? or else resolve this from your side ?

Hello  I have many campaigns that each have a flow>send an internal alert with multiple choices based on country. The country and recipients are the same but the email is different. We have many programs with this campaign set up and when there is a change to the recipient I have to go find each program/flow and update it. Is there a different way to go about this without having to within each one? Example: Orange Smart Campaign Flow: Send Alert Choice 1: If the Country is Canada send Email Orange to A, B, C Choice 2: If the Country is Japan send Email Orange to D, E, F Choice 3: If the Country is the United States send Email Orange to H, I, J  Apple Smart Campaign Flow: Send Alert Choice 1: If the Country is Canada send Email Apple to A, B, C Choice 2: If the Country is Japan send Email Apple to D, E, F Choice 3: If the Country is the United States send Email Apple Orange to H, I, J  Thanks  

Are other people having to constantly refresh due to Marketo getting stuck saying  "Saving Smart"? This happens to me all the time even if I wait several beats after seeing the save finish. And I even see it when I've done nothing at all to a smart campaign's smart list. I have reported this in the Feedback for the new user interface but I'm surprised more people haven't chimed in there. For me, it's so bad in Firefox that I started using Marketo only with Chrome. But even in Chrome I see this message a ridiculous number of times. I used to wonder if it was something about my internet connection but a couple of months or so ago I upgraded to a dramatically higher bandwidth connection and that made no difference. Just wondering if others are being driving crazy by the same problem.

Hi there! I was wondering if anybody knew if there is a way to suppress or block employee interactions with landing pages or emails in order to have clean data? For example, if we have a landing page with 400 views, about 50 of those come from our own team members testing or editing the page which at a larger scale can skew our data.    Any thoughts or insight here?   Thanks!

Hi all - One of my email templates is suddenly not working anymore and I can't figure out how to fix it. I am receiving the error in the picture below. There was an update made recently to the velocity script in some tokens that are being utilized for this email. I'm wondering if this is playing a part in the issue.    However, the error is not very clear in describing the issue and I'm not sure where to begin to troubleshoot this. Any help would be appreciated, thanks!  

I want to integrate Marketo with Google Ads. Can someone guide us through the steps to do the same? Currently Marketo provides integration to pass on data to Google ads via Launch point. So, is it possible to bring back data to Marketo from Google ads? i,e. bi-directional sync. And what are the limitations.  

Hi, Our accessibility team has highlighted an error they have seen on Marketo forms that we have added for the first time to our CMS (AEM): "When we check for the screen reader text, all the highlighted text below would get read out. They are the error messages for the form fields and this would be confusing for the end user. They are usually meant to be hidden until form validation occurs on submit. I believe this will impact all the new Marketo forms. Can you aresolve this issue if possible?"The issues they see are highlighted below. Is this anything I can change myself or is it something that needs updating on the Marketo end?  

Hi! How do you handle existing leads who's interested in multiple products? Example, Lead X submitted a form for Product A today. The next day, Lead X submitted another form for Product B. How will it flow in the life cycle? Do you consider it as another new lead? Note, we're only using single instance.

Hi All,    I am setting up a subscription/preference centre and have come across an issue while building the preferences form. Our company provides a range of services across various regions in Australia NSW and QLD.   My Scenario: When a customer fills out the form they can select one or more regions via a checkbox and a list of locations associated with that region is displayed. (Similar to a Country picker that shows States once Countries are selected, but our list of regions/sites)   Also note, this form will be hosted on a Marketo Landing page, but I will also have other versions that will be embedded on a WordPress website.   What I tried: Created a Region custom field and added it to the form as Checkboxes. Created a Sites custom field and added it to the form as Checkboxes. Set up visibility rules so that when a selected Region contains the region name a list of sites associated with that region is shown. This works fine if I select just one Region, but

We're a new Marketo user having recently migrated from a competing tool. Our Marketo database, due to upstream systems feeding into Salesforce by design, has many duplicates, many many duplicates😭.Ultimately this needs to be fixed and its something we're pushing for, its not going to happen anytime soon though! My issue Our audience has two distinct segments  - Clients and Brokers. There are email addresses duplicated across these two audiences.   When setting up campaigns we need to ensure we do not email duplicates both the Client and Broker version of Comms. Where duplicates exist, we need to prioritize the Broker version of the contact.Currently I have been managing this by downloading the email addresses in my Broker Smart List and manually adding them as an (many) email filters on my Client Smart List. While this works, its manual and due to our volumes not sustainable on an ongoing basis.Is there any way to create and maintain a list of email addresses that we

Is it possible to create Salesforce tasks with HTML links that display friendly link text that I define?   Meaning, the underlying link--for example--is: https://www.a-survey.com?Name=Surveyee&CampaignID=12345    When the task owner looks at the task via Salesforce, they see friendly link text like: Start the survey - Surveyee   I want to... create a Salesforce task that contains a personalized URL that Marketo builds using tokens data allow BDR to copy and paste the link into an email to surveyee with as little effort as possible have that link appear to surveyee with friendly text, instead of the actual URL Alternative suggestions are welcomed. Thanks for any help!

I need to submit a datetime in ISO 8601, which Marketo stores datetime as, but in webhooks it looks like they are formatting the token as if you were putting it in an email? If I hard code the datetime properly formatted (with the T and the offset) the webhook works perfectly and I was wondering if there was a way to do so with a toke since that's how it's stored in the database.   Thanks!