Enabling ContextHub Targeting in AEM Editable Templates

Question

Hello AEM Community,

I have successfully implemented ContextHub targeting in pages and experience fragments, but I am now looking to enable it for templates as well. I want to utilize the power of ContextHub targeting at the template level to further enhance personalization and deliver tailored content to my website visitors.

Currently, I can only see the option to define ContextHub actions and rules within individual pages and experience fragments, but not at the template level. Is there a way to enable ContextHub targeting for AEM templates?

I would greatly appreciate any guidance or suggestions on how to achieve this. Thank you in advance for your support!

kautuk_sahni · Answer

@anveshreddy

While AEM templates cannot directly use ContextHub targeting, you can achieve template-level personalization by following these steps:

Create ContextHub Segments: Define segments based on personalization criteria for the template.
Enrich Data Layer: Use ContextHub to add segment information to the data layer, reflecting the user's attributes.
Implement Template-Level Targeting: Use client-side JavaScript libraries to apply ContextHub segments to content rendering.
Use Experience Fragments: Create fragments for different content variations based on segment membership.
Test and Validate: Ensure correct delivery of personalized content across various scenarios and user profiles.

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