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NicholeVargas
Adobe Employee
NicholeVargasAdobe Employee
Adobe Employee
August 19, 2026

[Event Series] AEM Assets Foundations

  • August 19, 2026
  • 3 replies
  • 348 views

We're excited to partner with the Adobe AEM Customer Success team for a 4-part event series to help teams turn AEM Assets from a repository into a true part of the marketing operating model.

Across these sessions, you'll build a working understanding of Adobe Experience Manager Assets - including how it supports content reuse, governance, collaboration, and omnichannel activation. Whether you're a marketer or work alongside one, you'll come away knowing not just what AEM Assets does, but how it helps your team find approved content faster, improve consistency, reduce duplication, and support business goals across every channel

Each session will offer a mix of live presentation, demo, Q&A, and more: Sessions include: 

  • August 19 - From Content Chaos to Content Reuse: How Marketing Teams Move Faster with AEM Assets

  • September 2 - Find It. Trust It. Reuse It. The Power of Metadata, Taxonomy, and Governance ( ​@DanaPoliti )

  • September 16 - The Right Access for the Right Teams: Designing Smarter Roles and Workflows in AEM Assets ( ​@HannahWu1 )

  • September 30 - From Approved to Activated: Powering Omnichannel Marketing with AEM Assets ( ​@TLAM_SF )

This post will serve as a central location for: 

  • Registration links for upcoming sessions 
  • Event recordings after they happen 
  • Related resources and documentation 

Don’t forget to click the star at the bottom of this post to subscribe, so you’ll automatically receive notifications as new recordings and resources are added. 

Hope to see you there! 

    3 replies

    NicholeVargas
    Adobe Employee
    NicholeVargasAdobe EmployeeAuthor
    Adobe Employee
    August 19, 2026

    [Event Follow-Up] From Content Chaos to Content Reuse: How Marketing Teams Move Faster with AEM Assets - August 19, 2026

     

    This first session, led by ​@CH19 Colin Horey, AEM Customer Success Manager, walked customers through how Adobe's DAM platform helps marketers find, govern, and activate approved content using a fictional brand “WKND” to demo search, reuse, and approval workflows, plus AI features like auto-generated metadata and semantic search. 

    Download a copy of the slide deck and watch the on-demand recording below:

     

    As a reminder, this was Part 1 of the 4-part AEM 101 series, so be sure to register for the remaining sessions:

     

    YOUR TURN: Share your top takeaway from today’s event as a comment below! And if you have any follow-up questions, post them here. 

      NicholeVargas
      Adobe Employee
      NicholeVargasAdobe EmployeeAuthor
      Adobe Employee
      September 2, 2026

      [Event Follow-Up] Find It. Trust It. Reuse It. The Power of Metadata, Taxonomy, and Governance - September 2, 2026

       

      The second session of this series, led by ​@DanaPoliti , AEM Customer Success Manager, shared best practices and recommendations for taxonomy, metadata, and governance in AEM Assets. The presentation walked through how these three pieces work together to help users find, trust, and reuse content at scale, explaining the difference between folder organization and metadata, and outlining the four key metadata categories. It also covered how incomplete governance can lead to real risks, like assets being used outside their licensed region or timeframe, and included a live demonstration of asset details, smart tags, licensing fields, and search filtering. The session closed with recommendations for designing a metadata model that's practical for users and ready to support future AI capabilities.

      Download a copy of the slide deck and watch the on-demand recording below:

       

      As a reminder, this was Part 2 of the 4-part AEM 101 series, so be sure to register for the remaining sessions:

       

      YOUR TURN: Share your top takeaway from today’s event as a comment below! And if you have any follow-up questions, post them here. 

      NicholeVargas
      Adobe Employee
      NicholeVargasAdobe EmployeeAuthor
      Adobe Employee
      September 16, 2026

      [Event Follow-Up] The Right Access for the Right Teams: Designing Smarter Roles and Workflows in AEM Assets - September 16, 2026

       

      The third session of this series, led by ​@HannahWu1 , AEM Customer Success Manager, shared a framework for designing purposeful AEM Assets access around specific responsibilities rather than broad job-title permissions. It covered managing access through role-based groups and content boundaries, treating permissions as an ongoing lifecycle to review over time. Hannah also touched on AI-assisted discovery and transformations, which still require human review and accountability, and demonstrated a live campaign workflow showing how separate roles (submitter, librarian, reviewer, author) each handled a distinct step from asset intake to landing page creation.

      Download a copy of the slide deck and watch the on-demand recording below:

       

      As a reminder, this was Part 3 of the 4-part AEM 101 series, so be sure to register for the remaining session on September 30, From Approved to Activated: Powering Omnichannel Marketing with AEM Assets 

       

      YOUR TURN: Share your top takeaway from today’s event as a comment below! And if you have any follow-up questions, post them here. 

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