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Best answer by Gigazelle

Using the data connectors capability would be able to provide you with pre-click to conversion data. When a user clicks on a link, a cookie is set that links up pre-click to post-click data.

By combining the data between what you get on your site with what the 3rd party provides, you can link up pre-click and post-click data.

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Gigazelle
Adobe Employee
GigazelleAdobe Employee
Adobe Employee
October 16, 2015

Impressions from third-party sites are usually tracked by the ad vendor, as they track it by the number of times your ad was called from their servers. There's not an easy way to attach Analytics code to that, however you can use data sources to import that data into Adobe Analytics and report off of it.

If the ads were on your site, you could simply define a new variable on that page identifying the ad, increasing impressions for it.

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