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RodrigoPan
Level 2
Dec 21, 2021 4:21 PM UTC
Solved

How can I calculate Bounces and Bounce Rate in Data Feed?

Hi everyone! I´m trying to calculate the Bounces and Bounce Rate in Data Feed, but I´m not finding the right way.

I´ve tried to combine the visit_num, visit_page_num, page_event and post_page_event fields, but I can´t find the same number of the Workspace Analytics.

 

@isinha had a post with this question (https://experienceleaguecommunities.adobe.com/t5/adobe-analytics-questions/how-to-calculate-bounces-and-bounce-rate-from-data-feed/m-p/298465#M23300), but I can´t solve anyway.

 

I appreciate the help to solve this problem! Thanks!

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    PratheepArunRaj
    PratheepArunRajAccepted solution
    Adobe Champion, Community Advisor, UG Leader
    Dec 22, 2021 12:52 PM UTC

    Dear RodrigoPan,

    You need to filter only the Visits with Visit Depth 1 (visit_page_num) irrespective of the HIT type. This will give you the Bounce Number. Then you can divide the same by Visits to get the Bounce Rate.

    However, this will work only for the overall #s and not broken down by any dimensions.

    Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

    Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
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    15 replies

    PratheepArunRaj
    Adobe Champion, Community Advisor, UG Leader
    PratheepArunRajAdobe Champion, Community Advisor, UG LeaderAccepted solution
    Adobe Champion, Community Advisor, UG Leader
    Dec 22, 2021 12:52 PM UTC

    Dear RodrigoPan,

    You need to filter only the Visits with Visit Depth 1 (visit_page_num) irrespective of the HIT type. This will give you the Bounce Number. Then you can divide the same by Visits to get the Bounce Rate.

    However, this will work only for the overall #s and not broken down by any dimensions.

    Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

    Translate
    Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
      RodrigoPanAuthor
      Level 2
      Dec 22, 2021 1:01 PM UTC

      Hi @pratheeparunraj , thanks for your answer.

       

      So, if i need to breakdown for days or months (for example), I can´t reach the real number of bounces?

      In Workspace Analytics and Report Builder I got the same number of Bounces, but I can´t get this number in Data Feed.

      Translate
      PratheepArunRaj
      Adobe Champion, Community Advisor, UG Leader
      PratheepArunRajAdobe Champion, Community Advisor, UG Leader
      Adobe Champion, Community Advisor, UG Leader
      Dec 22, 2021 3:13 PM UTC

      Dear RodrigoPan,

      Breaking down by Time Series is fine. If that's the case, you are missing something. Until we see the data, it is tougher for us to comment.

      I would suggest you to take a shorter time frame and try to replicate the numbers. See if that helps and then you can calculate it for higher time frame.

      Thank You, Pratheep Arun Raj B (Arun) | NextRow Digital | Terryn Winter Analytics

      Translate
      Thank You, Pratheep Arun Raj B (Arun) | Xerago | Terryn Winter Analytics
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