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Because we set budgets at the campaign and the portfolio level, which budget gets priority?
I am currently in the process of setting up a Search Portfolio. I have two main objectives (leads and revenue) and all the campaigns lead to both those objectives. Should all those campaigns be in 1 Portfolio? Or should I restructure my campaigns so there is 1 clear objective for the campaigns? At the most basic level, I am asking if its better to have more campaigns in a Portfolio or less? Also, is it recommended that I have only 1 metric in the Objective?
I am advertising on Twitter. The URLs in my Tweets are not displayed as I entered them. Am I not doing something correctly?
Instead of ever changing the campaign budgets, can I adjust the auto-adjust multiple to control spend?
How can a portfolio have higher revenue model coverage than cost model coverage?
I have about 500000 keywords. But I see that only 358932 bids were set yesterday. Why the difference?
I am looking to test my creative within Adobe, I have very little experience within the tool. Possibly running A/B testing on certain ads that the system has Identified as under performing. Any help would be greatly appreciated.
I understand that the Learning Budget allows us to systematically spend budget to learn about unexplored keywords. I have set my learning budget to 10%. When can I reduce my learning budget?
How much model coverage is adequate?
This is Facebook question that probably should be asked on a FB forum. But trying my luck here. Is there a way to target Facebook users who like my competitors' pages?
Can someone help me. I am having trouble resetting my password for AMO and I have to pull metrics for a meeting this afternoon
For Search, are you setting bids for every unique keyword and match-type combination?
What causes Facebook ads to stop receiving impressions?
I have search campaigns on Google, Microsoft and Baidu. Can I put all those campaigns in one Portfolio?
Can I put my RTB campaigns and API based campaigns in one Portfolio?
I want to use a rules based approach (i.e. what AMO calls Bid Rules) along with some campaigns that use the Portfolio Theory Approach. Is this possible?
I have mainly Search cmapaigns and a few Content campigns. Can I have all of them in one Portfolio? Or should I create seperate Portfolios for Search and Content?
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