What mechanisms are in place for cleaning up profiles or removing unused profile attributes? | Community
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Umamaheswari_Yakkala
Community Advisor
Community Advisor
December 12, 2023
Question

What mechanisms are in place for cleaning up profiles or removing unused profile attributes?

  • December 12, 2023
  • 2 replies
  • 1341 views

What mechanisms are in place for cleaning up profiles or removing unused profile attributes? 

 

Any guidance would be helpful?

 

Thank You,

Uma

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2 replies

abhinavbalooni
Community Advisor
Community Advisor
December 12, 2023

Hey @umamaheswari_yakkala 

 

I have used two features that have come in useful for keeping our profile counts in check as per the contract and also removing events which aren't useful any more.

 

1. Pseudonymous Profiles can be removed after a certain point in time using expirations for them. You can choose the anonymous ids you want to consider for a profile to be removed post the expiration period. This helps keep your setup clean. There is no set expiration period as it differs per business.

 

More details here: https://experienceleague.adobe.com/docs/experience-platform/profile/pseudonymous-profiles.html?lang=en#:~:text=Pseudonymous%20profile%20data%20expiration%20runs,or%20restore%20the%20deleted%20profiles.

 

2. Setting expiry to experience events. Not every event that we ingest into AEP is needed for the same period of time for the use cases to be achieved. To cater to this, you can set expiry to experience events as per your business needs. 

 

More details: https://experienceleague.adobe.com/docs/experience-platform/profile/event-expirations.html?lang=en

 

Hope the above helps.

 

Cheers,

Abhinav

Umamaheswari_Yakkala
Community Advisor
Community Advisor
December 12, 2023

Yes this helps.  

 

Is there an API or any method to identify used profile attributes and unused profile attributes from the list?

 

Thank You,

Uma

abhinavbalooni
Community Advisor
Community Advisor
December 12, 2023

@umamaheswari_yakkala When you mention used or unused, do you mean being used in an audience ? How do you define usage ?

 

I don't think there is a specific endpoint to give you information around unused profile attributes.

Closest you might be able to get to might be the observability insights API endpoints.

 

Link here: https://developer.adobe.com/experience-platform-apis/references/observability-insights/

 

Might not be exactly what you are looking for for the unused profile attributes.

NimashaJain
Adobe Employee
Adobe Employee
January 15, 2024

@umamaheswari_yakkala Did you find the suggested solutions helpful? It would be great if you can  mark the answer as correct for posterity. If you have found out solution yourself, share it with wider audience in the community.