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[Value Acceleration] Efficient Data Management Tools and Best Practices



Feature spotlight documentation: Data Management Best Practices

Monitor license usage regularly: License Usage Dashboard

Filter and enable relevant data: Adobe Analytics Data Prep, Server-Side Forwarding Exclusion, Web and Mobile SDK Exclusion, Adobe Audience Manager Filtering

Expire Unneeded Data from Profiles: Experience Event Expiration, Pseudonymous Profile Expiration, Identity Overlap Reporting API, Dataset Overlap Reporting API


A critical component of data management is ensuring teams are able to access the right data for their use cases without unnecessary noise or complexity. Learn the best practices and tools available in Adobe Real-TIme CDP to practice good data hygiene. What are your tips, tricks, and best practices for efficient data management?

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