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MVT Tests: Several Feature Requests

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Level 2

25-07-2022

Description - 1) Within MVTs, have ability to limit links for offers to one (like text offers); 2) Within MVTS, have ability to change hero background images; 3) Adobe Sample Size calculator is available (https://experienceleague.adobe.com/tools/calculator/testcalculator.html), but need availability of an MVT results calculations site or sheet that give the ability to increase the number of experiences to at least 16 variant and show the following: Conversion rate, Confidence and p-values (that self-correct according to the number of variants in the MVT)--when using A/B test VECs.

 

Why is this feature important to you - Was advised by Adobe Customer Support that #1 is best handled with an A/B test activity rather than an MVT test activity however a customer results calculator, I'm told, is a custom feature and no known calculation sheet on Adobe Target Reference site seems suitable. Availability of these features would allow more MVTs on our most-heavily-trafficked pages. 

 

How would you like the feature to work -1) Ability to limit links for offers to one (like text offers); 2) Ability to change hero background images; 3) Availability of an MVT results calculations site or sheet that give the ability to increase the number of experiences to at least 16 variant and show the following: Conversion rate, Confidence and p-values (that self-correct according to the number of variants in the MVT). MVT calculator examples found online:

https://cxl.com/ab-test-calculator/

 https://www.adwordsrobot.com/en/tools/a-b-split-test-mvt-test-calculator

Adobe Traffic calculator: https://experienceleague.adobe.com/tools/calculator/testcalculator.html

 

Current Behaviour - None of these features are available within MVT test VEC

1 Comment

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Employee

25-07-2022

@CJara1, I recommend submitting a new idea for each feature request. This will maximize the visibility and the votes they will get. You could modify this first one for 1. and then open two new ones for 2. and 3 if you send me a message after, I'll upvote all three!