Drew Burns aka @Drburns27, Group Product Marketing Manager for Adobe Target
Kaitlin White aka @kaitlinwhite, Adobe Target Product Marketing Manager
Date: August 30th, 2022
Time:10:00am PT | 12:00pm CT | 1:00pm ET
Join the Adobe Target team as they serve up some fresh ideas on how you can get the most value out of Adobe Target. Based on our newest eBook, “Chef’s Collection: Ideas for Personalization”. We’ll be digging into the stories of our customer “chefs” and what they’ve cooked up in their own personalization kitchens.
We're looking forward to exploring ideas on:
How to use personalization to build loyalty
Optimizing for a competitive advantage
Creating hyper-personalized experiences
Whether you’re a new cook or a seasoned pro, we’ll be sure to dish out ideas for all skill levels and industries.
Drew Burns, Group Product Marketing Manager for Adobe Target
With over 15 years of experience as evangelist and practitioner in the personalization and testing space, Drew works with progressive enterprise companies across industries on building the foundation and maturing their optimization and personalization efforts, strategies and programs leveraging manual and A.I./ML capabilities. At Adobe, he works alongside the leading enterprise companies in retail/e-commerce, travel & hospitality, financial, media & publishing, B2B/ High Tech and other verticals to improve and grow their optimization and personalization efforts, strategies and programs.
Kaitlin focuses on helping businesses deliver extraordinary digital experiences through personalization with Adobe Target. Her career has centered around helping companies understand the value of their data and how to turn those insights into action that can lead to remarkable business outcomes and customer experiences.
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