Adobe Summit 2024, Adobe Target Session | [L823] Mastering Personalization with Adobe SDKs in a Cookieless Era

Session Details: [L823] Mastering Personalization with Adobe SDKs in a Cookieless Era

Learn how to create a scalable personalization framework with Adobe Target and the Web SDK in this technical lab. Discover how to navigate the cookieless terrain and deep dive into client-side, server-side, and hybrid implementation techniques. Get personalization best practices for aligning Adobe Target with Adobe Experience Platform capabilities and benefits.

In this lab:

• Learn how to future-proof Adobe Target implementations for your client-side, server-side, and hybrid deployments
• Unlock value with Adobe Target for mobile in-app use cases with modern development environments and native SDKs
• Set up and configure Adobe Target with Experience Platform apps for next-gen experience optimization 

Session Schedule: Tuesday, Mar 26, 4:30 PM - 6:00 PM PDT

Q&A: Please use this thread to ask any questions related to this Adobe Summit 2024 Session

*be sure to begin your question/ comment with Ryan and Vadym's Community usernames, "@RyanTi" and "@Vadymus", so that they can be notified when you post!

Session Speaker(s):

Ryan Tincknell (aka @RyanTi), Principle Enterprise Architect, Adobe

Vadym Ustymenko (aka @Vadymus), Principal Technology Consultant, Adobe

Full Summit 2024 Session Scheduling Catalog: Click Here

List of Adobe Target - focused Summit 2024 Sessions / Labs: Click here

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@ Adobe Summit 2024 ~ hope to see you there!