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AEM Screens: Questions, Answers and Lessons Learned by One Inside

Abstract

Vide: https://youtu.be/_oo58XMAM80

What is AEM Screens?
Adobe Experience Manager (AEM) Screens is a digital signage solution allowing you to publish dynamic content and digital experience to a vast variety of screens and displays at your store, premises or at train stations.

The beauty of AEM Screens is that it is part of the Adobe Experience Manager solution, Adobe’s powerful CMS.

It enables marketers and content editors to work from a single place, create content for the website, mobile channels and as well push assets to displays.

The aim is to manage all assets for any channel from one simple and intuitive interface.

The video below is a replay of a webinar held in January 2021, where we detail our project with the Swiss Railways.

What kind of displays and screens can you manage with AEM Screens?
Any kind of screens, menu board, touchscreens, widescreens and more can be used with AEM Screens. You can then deliver unified and useful experiences into physical spaces.

In the project done for SBB, the Swiss Railway, we introduced 3 kinds of screens:

Smart Information Displays (SID): Their main purpose is to replace the paper timetables and network plans and offer information in an interactive way at the train station.
E-Panels (ad screens): During large disruptions, ad screens can be used to provide customer information.
Inspiration Desks: Located in Traveler Information Centers, inspiration desks inspire customers to buy leisure trips.

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AEM Screens: Questions, Answers and Lessons Learned

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