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Second-Party Data Collection - S2S Integration - historical data access

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Level 3

Happy new year to you all.

Is the existing cookie pool available once the S2S destination is setup or does it start sharing the new visitors only?

- with Adobe To Adobe S2S

- with Adobe to third party DMP connection S2S

Many thanks,

Jerome

1 Accepted Solution

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Correct answer by
Employee

Happy new Year Jerome!!

As per my understanding once you map a segment with the S2S destination then only you get a match rate of that segment with the S2S Destination. If that S2S destination is Realtime only then it will send/ share new visitors only and if the S2S Destination is batch also then it will start sending/ sharing the existing cookie pool also. There is look back period which you can use here. Max to 30 days.

Hope this helps !!
Thanks,
Ankit Bhatt
0 Replies

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Correct answer by
Employee

Happy new Year Jerome!!

As per my understanding once you map a segment with the S2S destination then only you get a match rate of that segment with the S2S Destination. If that S2S destination is Realtime only then it will send/ share new visitors only and if the S2S Destination is batch also then it will start sending/ sharing the existing cookie pool also. There is look back period which you can use here. Max to 30 days.

Hope this helps !!
Thanks,
Ankit Bhatt

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Level 3

That's really clear, many thanks Ankit Bhatt.

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