Is there a way to reference variables created via classifications (based on evars or props) in Audience Manager? | Adobe Higher Education
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K
Adobe Employee
kmastanaAdobe Employee
Adobe Employee
September 18, 2017
Beantwortet

Is there a way to reference variables created via classifications (based on evars or props) in Audience Manager?

  • September 18, 2017
  • 7 Antworten
  • 7332 Ansichten

Is there a way to reference variables created via classifications (based on evars or props) in Audience Manager?

    Dieses Thema wurde für Antworten geschlossen.
    Beste Antwort von Varun_Kalra

    Hi there,

    You can create Traits in AAM based on AA variables.

    If you have implemented AAM as Server Side Forwarding or implemented DIL with AA data share code, then all the data that you collect from AA gets shared to AAM.

    You can create traits for eVars and props as "c_evar1"="value" Or "c_prop1"="value".

    Thanks,

    Varun Kalra

    7 Antworten

    Varun_Kalra
    Varun_KalraAntwort
    Level 9
    September 19, 2017

    Hi there,

    You can create Traits in AAM based on AA variables.

    If you have implemented AAM as Server Side Forwarding or implemented DIL with AA data share code, then all the data that you collect from AA gets shared to AAM.

    You can create traits for eVars and props as "c_evar1"="value" Or "c_prop1"="value".

    Thanks,

    Varun Kalra

      K
      Adobe Employee
      kmastanaAdobe EmployeeAutor
      Adobe Employee
      September 19, 2017

      Hi Varun,

      but I need traits to be created from SAINT Classified reports.

      Thanks,

      Krunal

        F
        fdfdf
        Level 1
        September 22, 2017

        Yes please add this feature, as well as supporting Merchandising Variables (not just regular eVars).

        For any company that has invested in a "proper" Adobe Analytics implementation using Saint Classifications and Merchandising Variables, Audience Manager seems to require you to undo all of this best practice in order to use it.

          Gaurang-1
          Gaurang-1
          Level 9
          October 17, 2017

          Hi,

          Thanks, for your recommendation. We've informed our product team to consider features like this.

          Best,

          Gaurang

          M
          mandeepkang1981
          Level 2
          August 31, 2018

          Any update on this feature? It would be very helpful if we can create traits for classified data from AA.

            K
            Adobe Employee
            kmastanaAdobe EmployeeAutor
            Adobe Employee
            December 17, 2018

            Hi Mandeep,

            Classification variables are not available in AAM so you can use Derived Signals - Derived Signals

            Thanks,

            Krunal

            J
            JediRobert
            Level 3
            June 10, 2019

            It's not clear to me how a Derived Signal can help with realizing AAM Traits based on SAINT Classification data.  It seems that the signal for the Classification never reaches AAM in the first place.

            Can you clarify, please?

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