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SOLVED

Impact of AAM on media campaigns

tushart16
Level 1
Level 1

Can I get some case studies on impact of AAM on media campaigns? How does a DMP helps a brand which runs regular media campaigns on DSPs (like Google, Facebook etc.). My team is looking to study the returns a brand can get out of AAM.

Any help would be appreciated.

1 Accepted Solution
Christophe_Joss
Correct answer by
Employee
Employee

tushart16​ not sure about specific examples around media campaigns but we have a customer showcase page with Audience Manager customer stories that may help you - please see https://www.adobe.com/customershowcase.html?filters=csProduct_252Fmc_252FaudienceManager&page=1

Customer Showcase and Product Success Stories | Adobe

View solution in original post

1 Reply
Christophe_Joss
Correct answer by
Employee
Employee

tushart16​ not sure about specific examples around media campaigns but we have a customer showcase page with Audience Manager customer stories that may help you - please see https://www.adobe.com/customershowcase.html?filters=csProduct_252Fmc_252FaudienceManager&page=1

Customer Showcase and Product Success Stories | Adobe

View solution in original post