Creating a control group from an AAM Segment

[talanchen]

Hi all,

Is it at all possible to create a control group from an AAM Segment? The channel I intend to use this is via Google Display ads.

Cheers,
Talan

[snielson]

Hi Talan,

Please look into our documentation for Audience Labs. Using Audience Labs, you can set aside a segment control group while testing the efficiency of the segment and test groups with different destinations.

https://docs.adobe.com/content/help/en/audience-manager/user-guide/features/audience-lab/audience-la...

Regards,

Shane