Campaign Pixels : What to implement in the GAID/IDFA placeholder | Community
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RaghavendraM
RaghavendraM
September 17, 2020
Solved

Campaign Pixels : What to implement in the GAID/IDFA placeholder

  • September 17, 2020
  • 2 replies
  • 2191 views

Hello All,

Can some one help me with Mobile campaign pixels. I am not getting any information on what values I have to replace in the placeholder of GAID/IDFA. I have to place the below pixel in the DCM  but concerned about the GAID/IDFA part as google support is also not helping.  

https://swiggy.demdex.net/event?d_event=imp&d_src=<datasource_id>&d_site=<siteID>&d_creative=<creative_id>&d_adgroup=<adgroup_id>&d_placement=<placement_id>&d_campaign=<campaign_id>&d_cid_ic=20914%01<GAID>/<IDFA>

 

I would really appreciate if someone shares the insight.

 

Best,

Raghav

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Best answer by shweta_singh

Hi @raghavendram ,

 

You can try and use device Id macro in pixel but you need to confirm,if your ad server supports the Device ID macro.For e.g.

d_cid_ic=20914/20915%01[DEVICEID]

 

Regards,

Shweta

2 replies

S
Adobe Employee
shweta_singhAdobe Employee
Adobe Employee
September 17, 2020

Hi @raghavendram 

 

The link below contains excellent information on collecting media data in audience manager using pixelling method.It includes information about mobile as well.

 

https://experienceleaguecommunities.adobe.com/t5/adobe-audience-manager/collecting-media-data-in-aam-using-pixeling-the-creative-method/td-p/302667

 

You can also refer to below link for more information on mobile app marketing.

https://www.rohankapooronline.com/2019/03/mobile-app-marketing-with-adobe.html

 

Regards,

Shweta

    RaghavendraM
    RaghavendraMAuthor
    September 18, 2020

    Hi @1793179,

     

    Thanks for the valuable links but my concern is, In the place of <GAID>/<IDFA> I am supposed to put the 32 character value but Google's DCM team is not helping me because of privacy reason. Now If I dont enter the value in d_cid_ic=20914/20915%01<GAID>/IDFA how I am going to get the devices ID's and without device ID's I cannot do the ID stitching. 

    Please share your insight as I have the important campaigns going live this weekend.

     

    Best,

    Raghav

    S
    Adobe Employee
    shweta_singhAdobe EmployeeAccepted solution
    Adobe Employee
    September 24, 2020

    Hi @raghavendram ,

     

    You can try and use device Id macro in pixel but you need to confirm,if your ad server supports the Device ID macro.For e.g.

    d_cid_ic=20914/20915%01[DEVICEID]

     

    Regards,

    Shweta

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