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dataQ
March 13, 2023
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Are signals and trait expressions case sensitive?

  • March 13, 2023
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Best answer by curtiso1

My apologies, the above document is specifically referencing signals search & back-filled trait realizations. In terms of actual trait expressions, our system forces all lowercase values, therefore the qualifications are not case-sensitive. 

2 replies

C
Adobe Employee
curtiso1Adobe Employee
Adobe Employee
March 13, 2023

Hello,

 

Yes, signals & trait expressions are case sensitive: https://experienceleague.adobe.com/docs/audience-manager/user-guide/features/data-explorer/signals-search/data-explorer-search-pairs.html?lang=en#case-insensitivity

 

Best,

Curtis Oliver  |  Technical Support Engineer  |  Adobe

D
dataQAuthor
March 13, 2023

If traits are case-sensitive, then why can't I create a trait and keep it the case it needs to be for future data coming from our data warehouse?

C
Adobe Employee
curtiso1Adobe EmployeeAccepted solution
Adobe Employee
March 13, 2023

My apologies, the above document is specifically referencing signals search & back-filled trait realizations. In terms of actual trait expressions, our system forces all lowercase values, therefore the qualifications are not case-sensitive. 

    Tof_Jossic
    Adobe Employee
    Tof_JossicAdobe Employee
    Adobe Employee
    March 15, 2023

    True, this applies to onboarded traits - see https://experienceleague.adobe.com/docs/audience-manager/user-guide/faqs/faq-inbound-data-ingestion.html?lang=en

     

     

    .. as well as rule-based traits, which you can also test using the Test Event URL Tool in the Trait Expression Builder:

     

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