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How to connect Adobe Analytics with Salesforce CRM

Good morning!

Any clue on how to connect Adobe Analytics with Salesforce CRM.

Thanks.

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Best answer by samfono

Thanks for the shoutout @ccg1706! We have rebranded from Stoke Data to Datajoin.

We can send the following from Salesforce to Adobe Analytics (all tied to the visitor):

Events such as MQL, Opportunity and Closed Won
Attributes such as lead status, opportunity stage, job title, account, industry, etc.

We can also send the following from Adobe Analytics to Salesforce:

Any Adobe Analytics event such as PDF downloads, on demand demo viewed, recorded webinar viewed, etc.
Adobe Analytics segments (people who have shown extremely high-intent)

Check out our site and let us know if any questions!

Author

Community Advisor

I have found a cool solution this integration can be made vía Data Collection with the following extension

AA+ SFDC Data (Stoke Data)

samfonoAccepted solution

Level 3

Thanks for the shoutout @ccg1706! We have rebranded from Stoke Data to Datajoin.

We can send the following from Salesforce to Adobe Analytics (all tied to the visitor):

Events such as MQL, Opportunity and Closed Won
Attributes such as lead status, opportunity stage, job title, account, industry, etc.

We can also send the following from Adobe Analytics to Salesforce:

Any Adobe Analytics event such as PDF downloads, on demand demo viewed, recorded webinar viewed, etc.
Adobe Analytics segments (people who have shown extremely high-intent)

Check out our site and let us know if any questions!

Author

Community Advisor

Thanks @samfono for all the update on what it can be possible with the extension.

What I have go into detail at the moment it is very intuitive and easy to manage.

Great job!

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