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ccg1706
Community Advisor
Community Advisor
October 3, 2022
Solved

How to connect Adobe Analytics with Salesforce CRM

  • October 3, 2022
  • 2 replies
  • 1987 views

Good morning!

 

Any clue on how to connect Adobe Analytics with Salesforce CRM. 

 

Thanks.

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Best answer by samfono

Thanks for the shoutout @ccg1706! We have rebranded from Stoke Data to Datajoin.

We can send the following from Salesforce to Adobe Analytics (all tied to the visitor):

  • Events such as MQL, Opportunity and Closed Won
  • Attributes such as lead status, opportunity stage, job title, account, industry, etc.

We can also send the following from Adobe Analytics to Salesforce:

  • Any Adobe Analytics event such as PDF downloads, on demand demo viewed, recorded webinar viewed, etc.
  • Adobe Analytics segments (people who have shown extremely high-intent)

Check out our site and let us know if any questions!

2 replies

ccg1706
Community Advisor
ccg1706Community AdvisorAuthor
Community Advisor
October 3, 2022

I have found a cool solution this integration can be made vía Data Collection with the following extension 

AA+ SFDC Data (Stoke Data)

 

 

More info on the extension: https://exchange.adobe.com/apps/ec/101530  

 

Here is a tutorial for more detail:  https://www.youtube.com/watch?v=m4DHdlUlUq4  

samfono
samfonoAccepted solution
Level 3
October 5, 2022

Thanks for the shoutout @ccg1706! We have rebranded from Stoke Data to Datajoin.

We can send the following from Salesforce to Adobe Analytics (all tied to the visitor):

  • Events such as MQL, Opportunity and Closed Won
  • Attributes such as lead status, opportunity stage, job title, account, industry, etc.

We can also send the following from Adobe Analytics to Salesforce:

  • Any Adobe Analytics event such as PDF downloads, on demand demo viewed, recorded webinar viewed, etc.
  • Adobe Analytics segments (people who have shown extremely high-intent)

Check out our site and let us know if any questions!

ccg1706
Community Advisor
ccg1706Community AdvisorAuthor
Community Advisor
October 5, 2022

Thanks @samfono  for all the update on what it can be possible with the extension.

 

What I have go into detail at the moment it is very intuitive and easy to manage.

 

Great job!