File Requirements for Facebook Product Feeds

[sushant_sikka]

Hi Team,

What are the are the requirements for the file format, required and optional data fields, file name, and file transfer protocol for product feed files?

Thanks!

[garrettchung · Accepted solution]

If you are creating a Facebook only feed (not using Google GMC feed). The file format has to abide Facebook's format and have the required feed columns: https://developers.facebook.com/docs/marketing-api/dynamic-product-ads/product-catalog#feed-format

Please contact your AMO Account Manager for further instructions as the feed file has to be uploaded to AMO first (to apply AMO tracking).

[vidyar131018]

Hi Sushant, 

DPA's are relatively new, so here is the link on How to set up the profuct feeds guide: https://www.facebook.com/business/help/1397294963910848.