Ad Cloud Search foundational training - Aug 2021

[jantzen_b]

Hello all,

Our next monthly Ad Cloud Search foundational training will begin on August 24^th 2021. This is a 4-part live online foundational training series covering the basics of Ad Cloud Search.

Training recordings will be sent to all registered email addresses. 

View the recordings below:

Session 1 : Search Optimization Concepts & Platform Overview

Session 2 : Search Portfolio Creation & Settings

Session 3 : Search Reporting

Session 4: Search Campaign Management

Training session dates: August 24, 25, 26, 27. All sessions start at 09:30 LA | 10:30 Denver | 11:30 Chicago | 12:30 New York | 13:30 Sao Paulo | 17:30 London

Session Number	Topic	Summary	Estimated length
1	Search Optimization Concepts & Platform Overview	Adobe Advertising Cloud overview Portfolio-based optimization methodology AdCloud Search basic concepts: portfolio, bid unit, data collection, modeling & more Advertising Cloud platform overview Navigation within and across tabs Default view adjustments and custom views Label Classifications	90 minutes
2	Search Portfolio Creation & Settings	Optimization tab overview Objective creation and edits Portfolio settings Portfolio groups “More options” tab: Portfolio Spotlight, Change History and Bid Change History Simulations and Spend Recommendations tabs Constraints	60 minutes
3	Search Reporting	Insights and Reports tab overview Dashboard Types of reports Configuring reports and templates Spreadsheet Feeds Advertising Insights Change History Alerts Adobe Analytics	45 minutes
4	Search Campaign Management	Campaign management in the UI grid Creating/editing single and multiple items Label Classifications: how to create and manage Bulksheets: how to use for campaign management	60 minutes

[Vishnu_Vardhan2]

Thank you. Have registered. Meanwhile can you please answer this pal?

What is the character limit for Ad Title & Description for Expanded Text Ads in Adobe Advertising Cloud Search. 

TIA

Vishnu

[jantzen_b]

The character limits are the same as the search engines.

Google Ads ETAs: https://support.google.com/google-ads/answer/7056544?hl=en
Microsoft Ads ETAs: https://help.ads.microsoft.com/#apex/ads/en/56812/0

[Jawaher_Binmania]

رائع جدا بداية تدريب ناجحة

[sanguinesan]

Hi, How can one access the recordings of these sessions?

[jantzen_b]

I'm working to get access to the recordings. Assuming they are available, I'll post them on this thread.

[jantzen_b]

Links in the original post above have been updated with the recording.

[AnnaIsaeva]

Hello @jantzen_b ! Great training! However, the links to primetime.bluejeans.com have not worked for around a week. Could you please let me know if they have been moved or so? Thank you!

[Matthew_Ravlich_ACG]

@jantzen_b - Is there any chance there are updated links for these videos?

Thanks.