How do I set up Marketo tracking links? | Community
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March 21, 2014
Question

How do I set up Marketo tracking links?

  • March 21, 2014
  • 2 replies
  • 889 views
Can't seem to find the right documentation to set up tracking links for ad campaigns. We will have users coming to the landing page from multiple sources and we would like to track that. If anyone can help point me in the right direction it would be much appreciated!
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2 replies

March 21, 2014
Adding the tracking code to web pages
https://community.marketo.com/MarketoArticle?id=kA050000000KyqXCAS

Passing URL parameters from public pages to your landing pages, captuing those parameters to hidden fields, would help to evaluate the efectiviness of each ad campaign.

March 21, 2014
Here's a tool to help you build consistent tracking URLs: https://support.google.com/analytics/answer/1033867?hl=en