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July 9, 2014
Question

Clicked link email trigger

  • July 9, 2014
  • 4 replies
  • 990 views
Good Afternoon, 

I am trying to send an email to sales that includes the specific link URL's that were clicked on in our last eBlast, but I am having trouble getting the links to send in the email so the sales rep knows what the lead clicked on. Does anyone have any suggestions?

I have set up a smart campaign that identifies the email, and two links that I want the URL to contain with the clicked link in email filter. Under flow I have set up what email I want to send and the email includes all of the interesting moment filters.  Is there something that I am missing to help our sales team know what the customer is interested in? (we do not have a CRM)

Any help would be appreciated!! 
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4 replies

July 9, 2014
I would do two smart campaigns, one with each link. Then, in the alert email to the reps specify which link they clicked on, which you'll have to type, but could also include in the subject for ease of use. Although you're creating two, it'll be nice for reporting because you'll be able to see exactly which link is more popular.
July 10, 2014
Thanks! Is there anyway that Marketo could identify the link in the email cause right now we just want to know if the link contians two keywords but there could be several links associated with them?
July 10, 2014
So when you create the smart campaign, and select the email, you can specify which link it is. Did you put the same link multiple times with different keywords?
July 10, 2014
Yes, this is what I have