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A
Anonymous
December 5, 2013
Question

Anonymous Visitor Tracking Vendors

  • December 5, 2013
  • 2 replies
  • 939 views
Hi Everyone,

My company is exploring partnering with a company that provides immediate visibility into anonymous visitors to our website so we can do some more prospecting.

I know I can set up reports and alerts in Marketo that provide inferred company information for anonymous visitors, but we're looking for something a little more uniquely geared towards tracking and mining data for anonymous site visitors.

Does anyone have any vendors that have worked really well for them? I have experience with a few but wanted to see if there are any recommendations with which I'm not familiar already.
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2 replies

A
Anonymous
December 9, 2013
KISSmetrics is geared towards tracking and gathering data on anonymous visitors.  My team has been using it for about 2 years now and are happy with it.   Their API is pretty easy to work with which is always a plus.  

This launchpoint.marketo.com page has a link to setting up KISSmetrics with MKTO. It's pretty easy. 
A
Anonymous
December 12, 2013
We are looking for the same thing. Has anyone used NetFactor VisitorTrack?
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