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roberty10279373
Level 3
Oct 24, 2017 4:21 PM UTC
Solved

target integration w/ adobe analytics

I'm new to target so I apologize if this question is very basic.  I wanted to know if target automatically tracks impressions and engagements of the test elements once it's set up on the target interface.

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Amelia_Waliany
Amelia_WalianyAccepted solution
Adobe Employee
Oct 27, 2017 8:43 PM UTC

Hi Robert, thanks for your question! The answer is yes, and you can learn more about using Analytics as your reporting source for Target (A4T) in the Reporting article in the Target documentation, as well as in the Viewing Reports - A4T FAQ article. Hope this was helpful!

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3 replies

Amelia_Waliany
Adobe Employee
Amelia_WalianyAdobe Employee
Adobe Employee
Oct 24, 2017 6:22 PM UTC

Hi there and thanks for your question! Yes, once implemented, you can set up Target to track how test elements are interacted with on your site. This Introduction to Target will be very helpful, as well as this resource on Target Basic Concepts. Feel free to reach out here with any other questions!

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roberty10279373Author
Level 3
Oct 25, 2017 8:44 PM UTC

Hi Amelia,

So once I have the personalization test running, within adobe target I

select "view in analytics". This takes me to the analytics report for the

target report. In this report, can I pull all things related to the

impression and engagement? I think the answer is yes but wanted to

confirm. Thanks!

-Robert

On Tue, Oct 24, 2017 at 11:22 AM, ameliaw95025277 <forums_noreply@adobe.com>

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Amelia_Waliany
Adobe Employee
Amelia_WalianyAdobe EmployeeAccepted solution
Adobe Employee
Oct 27, 2017 8:43 PM UTC

Hi Robert, thanks for your question! The answer is yes, and you can learn more about using Analytics as your reporting source for Target (A4T) in the Reporting article in the Target documentation, as well as in the Viewing Reports - A4T FAQ article. Hope this was helpful!

Translate
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