Target Audience geo-targeting to cover the NY Metropolitan Area | Community
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christammm
Level 2
November 7, 2019
Solved

Target Audience geo-targeting to cover the NY Metropolitan Area

  • November 7, 2019
  • 3 replies
  • 4175 views

I'm creating an activity that needs to shown to audiences who are located in the tri-state or NY Metropolitan area. I'm wondering if anyone knows of any simple or efficient methods to create this audience. The only feasible solution I can currently see would be to include every municipality and city, or zip code in metropolitan area, which would be tedious on my end. Thanks!

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    Best answer by Shruti_Premkumar

    @christophert87757717 Yes you are correct. Including every municipality and city, or zip code in metropolitan area would be the best way to go. Or if you are already capturing that information in an mbox parameter you can use that for targeting. You could also try and build a custom profile script to check if they are from the NY metropolitan area and then use that profile parameter for targeting as well.

    Ref: Methods

    3 replies

    S
    Adobe Employee
    Shruti_PremkumarAdobe EmployeeAccepted solution
    Adobe Employee
    November 7, 2019

    @christophert87757717 Yes you are correct. Including every municipality and city, or zip code in metropolitan area would be the best way to go. Or if you are already capturing that information in an mbox parameter you can use that for targeting. You could also try and build a custom profile script to check if they are from the NY metropolitan area and then use that profile parameter for targeting as well.

    Ref: Methods

      MihneaD
      Adobe Employee
      MihneaDAdobe Employee
      Adobe Employee
      November 8, 2019

      christophert87757717

      Great question. There is a really easy way to do it. Since I'm a visual guy I'll demonstrate with a screen-shot. See below:

      If this satisfies your query please like, mark as helpful and mark as answer. Otherwise, let us keep the conversation going. Hope you have a wonderful day.

      Mihnea Docea | Technical Support Consultant | Customer Experience | Adobe | (:: 1 (800) 497-0335

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      christammmAuthor
      Level 2
      November 8, 2019

      Thanks for replying Mihnea,

      However I think there may be a bit of a misunderstanding. When we mention the Tri-state area, we are referring to the NY Metropolitan Area. The NY Metropolitan Area is a region that is composed of certain cities, & counties of each state that are tied socioeconomically.  Please see the image below.

      As Shruthi N mentioned, the only possible solution we can observe right now would be to include every municipality and city, or zipcode within the metropolitan area. Would you happen to know of any other efficient methods that we can potentially try to reduce workload of inputting every city or zipcode?

      Thanks,

      Chris

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