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Level 2
August 28, 2023
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Some unique User in both experience while testing on a mobile APP

  • August 28, 2023
  • 2 replies
  • 939 views

we launched an A/b Test for a mobile app and use A4T for reporting, in the report what we are seeing is some users are part of both the experiences.

What would be the reason for that on a mobile app.

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Best answer by msamaniego

@tejpalsinghsahni The answer to this is very dependent on your setup and how you setup the users. Are you using an audience from AEP or OOTB audience from Target?

2 replies

alexbishop
Adobe Employee
Adobe Employee
September 1, 2023

Does that mean you're seeing the same visitor, identified via ECID, in both Exp A & B? Or the same visitor, identified via some sort of Customer ID?

msamaniegoAdobe EmployeeAccepted solution
Adobe Employee
December 6, 2023

@tejpalsinghsahni The answer to this is very dependent on your setup and how you setup the users. Are you using an audience from AEP or OOTB audience from Target?