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Level 1
May 7, 2026 2:04 PM UTC
Question

Server‑side A4T (Target to Analytics) not stitching - tnta not appending

We are looking for some help as we currently blocked in our tracking implementation of this Adobe target server side implementation. 

We can successfully retrieve a4tpayload/tnta from the backend and sending in the first analytics call through global page rules, but it never appears on the first Analytics b/ss call also nothing appears in the Analytics report either

2 replies

johnsi11
Level 2
May 8, 2026 1:24 PM UTC

How are you sending the tnta payload to the client side for Analytics to pick up?

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Adobe Employee
May 12, 2026 5:48 PM UTC

First determine which A4T mode you are actually using


You need to confirm one of these two patterns:

Option A — Target forwards to Analytics automatically
Use this when the Target server-side request includes:

experienceCloud.analytics.logging = "server_side"
supplementalDataId
trackingServer
In this model:

Target sends the analytics payload server-side
your browser /b/ss pageview does not need manual tnta injection
stitching depends on the same identity + SDID binding


Option B — You retrieve the payload and send it yourself
Use this when Target is configured for payload return:

analyticsLogging = "client_side" in at.js-style flows, or


Target returns analytics.payload from the server-side SDK / delivery response
In this model:

you must send the payload to Analytics yourself
the outgoing Analytics call must include:
pe=tnt
tnta=<payload>
mid=<ECID>
These params must be sent via the analytics data insertion API
Do not mix these two models halfway.

 

What I think is most likely in your case

 

the first Analytics beacon is firing before the rule has access to the payload, or


The implementation is configured for server-side logging while you are trying to do manual client-side forwarding.

 

However, if you still face difficulty, log a support ticket so a detailed review can be done. 
 

Thank you! 

Sarthak Bhatt | Senior Product Consultant | Customer Experience | Adobe  

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