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RaghavAggarwal
RaghavAggarwal
Level 2
Sep 23, 2025 9:01 AM UTC
Question

Product Recommendation for Personalization

I want to know how we can achieve the below requirement for the personalization from recommendation.
We have to personalize the products through the recommendation in the carousel where the male products are visible to male visitors, female products are visible to female visitors and also on the basis for the geo location like if the person is from bangalore than the person should have the most viewed product from Bangalore city only i.e. recommending the products as per the user location.
If the above is possible than how we can do these things. I have checked it might be possible with the profile attribute matching or profile matching filter but I am not getting the proper steps for this.

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6 replies

TNxx
Level 3
Sep 23, 2025 10:25 AM UTC

Hi @raghavaggarwal ,

You can use profile attribute matching option in criteria. Refer to this link for more details- How Do I Filter by Profile Attribute Matching In Recommendations Activities? | Adobe Target

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RaghavAggarwal
RaghavAggarwalAuthor
Level 2
Sep 23, 2025 10:50 AM UTC

Hi @tnxx, I have visited the link but unable to create the same. Could you please update me the steps and profile script code.

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TNxx
Level 3
Sep 23, 2025 12:31 PM UTC

You can create profile scripts to return the gender and geolocation of user. Then in recommendations criteria, add those scripts.

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    Gokul_Agiwal
    Community Advisor
    Gokul_AgiwalCommunity Advisor
    Community Advisor
    Sep 23, 2025 12:49 PM UTC

    Hi @raghavaggarwal  

     

    Yes the above use case is possible through recommendation. 

    Here are the high level overview. 

    1) First capture the user gender and user location (city) as profile parameter and store them 

    2) Make sure in your product catalogue ( uploaded via Feed or API) you include the Entity.gender and Entity.city 

    3) Setup a profile matching rules - https://experienceleague.adobe.com/en/docs/target/using/recommendations/criteria/dynamic-static/profile-attribute-matching 

     

    Thanks

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    Thanks, Gokul
    RaghavAggarwal
    RaghavAggarwalAuthor
    Level 2
    Sep 24, 2025 9:27 AM UTC

    Hi @gokul_agiwal, I want to know which approach is correct either the profile attribute matching or the parameter matching.
    Could you please share the profile script code or how to create it if it is the profile attribute matching?

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    Gokul_Agiwal
    Community Advisor
    Gokul_AgiwalCommunity Advisor
    Community Advisor
    Nov 8, 2025 10:48 AM UTC

    Hi @raghavaggarwal  Sorry for delay somehow this is missed. Did you able to solve this issue? 

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    Thanks, Gokul
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