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aanchal-sikka
Community Advisor
Community Advisor
May 15, 2024
Solved

Learning variables and their impact

Hello,

 

I am new to Target and would like to learn how various variables impact a goal.

As in which variable should be used to achieve which business goals. 

 

Requesting you to please share some related content.

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pradnya_balvir
pradnya_balvirAccepted solution
Adobe Champion and Community Advisor
May 16, 2024

3 replies

pradnya_balvir
Adobe Champion and Community Advisor
Adobe Champion and Community Advisor
May 15, 2024

Hi @aanchal-sikka ,

 

Goal is success measurement that track the objective of your activity.

 

You can go through the below document  and video for understanding goals.

https://experienceleague.adobe.com/en/docs/target/using/activities/abtest/create/ab-set-metrics

 

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aanchal-sikka
Community Advisor
Community Advisor
May 15, 2024

Hello @pradnya_balvir 

 

Thanks for sharing the links. I had gone through these, but these have only technical details.

I was looking for something which will help me understand in context of business use-cases.

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Aanchal Sikka
pradnya_balvir
Adobe Champion and Community Advisor
pradnya_balvirAdobe Champion and Community AdvisorAccepted solution
Adobe Champion and Community Advisor
May 16, 2024