Is there a way to split same audience into two different activities? | Community
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Level 2
May 10, 2018
Solved

Is there a way to split same audience into two different activities?

  • May 10, 2018
  • 4 replies
  • 4227 views

Scenario:

Let's say 50% of All visitors are landing in an A/B Activity_1, which is live. Now, I want to utilize the 50% of All visitors who have not landed in first activity, for second A/B activity. Is there a way to configure audience in such scenario?

Note:

1. Both A/B test have same placements

2. I am not using Profile Attributes

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Best answer by raags35988425

Hi Kartik,

Based on your scenario it is a possibility that both the activities would collide with each other which would affect content delivery and reporting. The best approach that I would recommend in this case where you want the visitors to enter both the activities almost equally would be to create a profile script for a random number generator and based on the output if the result is even or odd assign the visitors to activity A and B respectively.

Hope that helps.

Thanks

Raag

4 replies

raags35988425
Adobe Employee
raags35988425Adobe EmployeeAccepted solution
Adobe Employee
May 10, 2018

Hi Kartik,

Based on your scenario it is a possibility that both the activities would collide with each other which would affect content delivery and reporting. The best approach that I would recommend in this case where you want the visitors to enter both the activities almost equally would be to create a profile script for a random number generator and based on the output if the result is even or odd assign the visitors to activity A and B respectively.

Hope that helps.

Thanks

Raag

Level 2
May 10, 2018

Thanks Raag.

Level 3
May 10, 2018

Here's one we use, if you never coded one before

name: testgroup

if (!user.get('testgroup')) {

var ran_number=Math.floor((Math.random() * 100) + 1);

return ran_number;

}

This one is 1=100

Adobe Employee
May 11, 2018

You could also check out this video Profile Scripts in Adobe Target - YouTube  where there is a sample on how to create the profile script for targeting to two different user groups.