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coolclassic
Level 2
August 23, 2021
Solved

How we can achieve 1:1 personalization using Adobe Target

In our MarTech we have Adobe Target , AAM and AEM, we are able to achieve personalization for the segments which are based on firmographic and behavioral data, but how we can achieve 1:1 personalization using AAM, Target and AEM? 

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    Perrin_Ennen
    Perrin_EnnenAccepted solution
    Community Advisor
    September 21, 2021

    Hi @coolclassic,
    you can use AAM Segements for audiencing in Adobe Target.

     

    https://experienceleague.adobe.com/docs/target/using/integrate/audience-manager-target-integration.html?lang=en

     

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    2 replies

    MA1985_CG
    Level 2
    September 6, 2021

    @coolclassic - Can you be more specific/give an example on what you are looking. we use all 3 products to do our personalization on our website.

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      Perrin_Ennen
      Community Advisor
      Perrin_EnnenCommunity AdvisorAccepted solution
      Community Advisor
      September 21, 2021

      Hi @coolclassic,
      you can use AAM Segements for audiencing in Adobe Target.

       

      https://experienceleague.adobe.com/docs/target/using/integrate/audience-manager-target-integration.html?lang=en

       

      Translate
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