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JJ223
May 24, 2023
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How can I integrate Target data into Google Analytics 4

How can I integrate Target data into Google Analytics 4?

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    alexbishop
    alexbishopAccepted solution
    Adobe Employee
    May 25, 2023

    The standard approach to this revolves around using Response Tokens - there's an example here which explains the general concept, which you could then adjust depending on which data you want to send

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    alexbishop
    Adobe Employee
    alexbishopAdobe EmployeeAccepted solution
    Adobe Employee
    May 25, 2023

    The standard approach to this revolves around using Response Tokens - there's an example here which explains the general concept, which you could then adjust depending on which data you want to send

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      Sean__
      December 6, 2024

      The format for event triggers have changed slightly for GA4 - https://developers.google.com/analytics/devguides/collection/ga4/events?client_type=gtag

       

      Make sure to setup custom dimensions in GA and use those instead of eventCategory, eventAction and eventLabel.

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