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May 24, 2023 8:24 PM UTC
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How can I integrate Target data into Google Analytics 4

How can I integrate Target data into Google Analytics 4?

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alexbishop
alexbishopAccepted solution
Adobe Employee
May 25, 2023 2:37 PM UTC

The standard approach to this revolves around using Response Tokens - there's an example here which explains the general concept, which you could then adjust depending on which data you want to send

3 replies

alexbishop
Adobe Employee
alexbishopAdobe EmployeeAccepted solution
Adobe Employee
May 25, 2023 2:37 PM UTC

The standard approach to this revolves around using Response Tokens - there's an example here which explains the general concept, which you could then adjust depending on which data you want to send

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Dec 6, 2024 5:44 PM UTC

The format for event triggers have changed slightly for GA4 - https://developers.google.com/analytics/devguides/collection/ga4/events?client_type=gtag

 

Make sure to setup custom dimensions in GA and use those instead of eventCategory, eventAction and eventLabel.

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