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TimBo4
Level 2
October 24, 2024
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Green Star in Experience Targeting Activity

  • October 24, 2024
  • 1 reply
  • 513 views

I am running an Experience Targeting activity with four different hero images based on customer industry. Does anyone know what the green star is indicating in this instance? 

 

 

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Best answer by pradnya_balvir

Hi @timbo4 ,

 

In Adobe Target, a "green star" within an experience activity indicates that a particular experience has been identified as the "winner" in an A/B test or personalization campaign, signifying the best performing option based on set goals and metrics; essentially, it visually highlights the most successful experience within the activity.

 

Key points about the green star: 
  • Winner designation:
    When a green star appears next to an experience, it means the system has determined that experience to be the most effective based on collected data. 
     
  • Auto-allocation feature:
    This is particularly relevant in "Auto-Allocate" activities where the platform automatically directs more traffic towards the winning experience as the test progresses. 
     
  • Visual cue:
    The green star acts as a clear visual indicator to identify the optimal experience within an activity

1 reply

pradnya_balvir
Community Advisor
pradnya_balvirCommunity AdvisorAccepted solution
Community Advisor
October 24, 2024

Hi @timbo4 ,

 

In Adobe Target, a "green star" within an experience activity indicates that a particular experience has been identified as the "winner" in an A/B test or personalization campaign, signifying the best performing option based on set goals and metrics; essentially, it visually highlights the most successful experience within the activity.

 

Key points about the green star: 
  • Winner designation:
    When a green star appears next to an experience, it means the system has determined that experience to be the most effective based on collected data. 
     
  • Auto-allocation feature:
    This is particularly relevant in "Auto-Allocate" activities where the platform automatically directs more traffic towards the winning experience as the test progresses. 
     
  • Visual cue:
    The green star acts as a clear visual indicator to identify the optimal experience within an activity