Finding Leads that are Auto Unsubscribed for Email Spam Complaints / Feedback Loop (FBL)

*Updated in September 2024

Leads can be auto unsubscribed due to default Feedback Loop setup with the ISPs listed on this page.

You can use the following filters to find leads that have clicked the SPAM button in your emails:

Filter 1: Data Value Changed

Attribute: Unsubscribe

New Value: True

Reason: Contains, complaint

(Optional to Specify what Email Domain)

Filter 2: Email Address

Email Address: Contains, @domain.

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Level 1

Here is a possible way of trying to isolate which records may have marked a specific email as spam.

The tricky part is the estimation of when the spam complaints may end.

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