What does it mean if the Original Referrer display my own website?

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Marketo

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Josh_Hill13

Level 10

Probably that your site was the referrer. That can occur if the lead went to your main site and then to the marketo page:

www.myfirm.com/webinar.html > pages.myfirm.com/register-webinar.html

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A

Anonymous

It is often a follow up page or a page accessed through a link on our website.

The unsubscribe page could display the referrer as

Webpage URL: /UnsubscribePage.html

Query Parameters: mkt_unsubscribe=1&mkt_tok=3Rk

Referrer URL: http://www.marketo.com/u/100

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