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March 25, 2014
Question

Track email direct to Google or Universal Analytics

Is there an automatic way of tracking Marketo emails in GA or UA? Does this have to be a manual process?

Deirdre
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2 replies

Josh_Hill13
Level 10
March 25, 2014
What would you like to track?

You can use the utm codes in any link that you put in Marketo. 
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March 25, 2014
Sorry - I didn't provide enough details in my request. I am good with the links in an email. My challenge is in the subject line. I'd like to track it in GA. Is there an easy way to do this? 

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