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A
Anonymous
February 7, 2013
Question

Subject Line Testing Issue

  • February 7, 2013
  • 2 replies
  • 928 views
Kind of a unique use case. Random sampling for testing is done in the flow step, but...

1. I already use the Flow to determine send time optimization using a custom Salesforce field and can't seem to add random sampling along with that without ruining things. (My best workaround is using those SF field constraints to somewhat randomize the sampling and just send them diff. versions of the email)

2. I also use the Flow step to ensure the lead is a member of a particular smart list before sending and can't figure out how to do random sampling there (maybe splitting the smart list?)

Does anyone know of a more convenient way to test in these scenarios?
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2 replies

Josh_Hill13
Josh_Hill13
Level 10
February 8, 2013

Have you tried pre selecting groups to add to your Smart List step before you get to the Flow?

That's the only way you can use random sample within the Flow.

Setup a separate Random Sample operation to take the target list and break it up into separate static lists which are randomly selected ahead of time.

A
Anonymous
February 8, 2013
With the way things are currently set up, these steps couldn't be achieved within the Smart List stage; only in Flow.

Ex: a trigger campaign requires a waiting period before SF will have updated the other fields used as filters, so this is additional segmentation is done using a Member of Smart List choice in Flow.

Ex: a trigger campaign uses a SF field in Flow that determines send time optimization (this is achieved through a series of wait steps and constraints using different values of the SF field.

Can segments be used for testing (i.e. dynamic content)? I could use segments to randomize our entire database and test different subjects and copy that way, but will I be able to track the results?

Also, how would I then test extensive design changes (HTML) beyond just using different images within dynamic content?
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