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Ishita_Chawra
Adobe Champion
Ishita_ChawraAdobe Champion
September 8, 2026
Question

SFDC + Marketo record sync

  • September 8, 2026
  • 2 replies
  • 45 views

Hi there!
Is there a way to verify whether a record already exists in Salesforce before syncing it over?

For example, when a new record comes into Marketo (and it may have been purged from Marketo in the past) — Marketo checks Salesforce to see whether the record/email ID already exists, and syncs only if it does not.

Thank you!

2 replies

sandy_logitech
User Group Leader
sandy_logitechUser Group Leader
User Group Leader
September 8, 2026

Via a webhook-compatible service, yes (we do this and if found, sync the existing SFDC record + merge with it in Marketo instead of creating a dupe).

 

But natively, no, you can’t do that kind of “peeking” on the other side.

jestin
jestin
Level 2
September 26, 2026

There’s no direct way to check whether the record already exists on the SFDC side. However, if you want to prevent the newly created record from syncing over to SFDC (if same email already exists in SFDC), you can use dedupe rules in SFDC. 

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