Question
RCE - Marketing influence calculations
Two part question about calculations for reporting on Opportunities.
(1) Based on this setting, how does RCE calculate the following metrics:
- Marketing influenced
- (MT) before Opportunity Created
- (MT) before Opportunity Closed
- (FT) before Opportunity Created
- (FT) before Opportunity Closed
Please note, for the attribution settings of RCE, it's set to "implicit: all contacts regardless of role".
(2) Is there a way to report on Marketing Originated Bookings? If so, how is that calculated in Marketo?