Nurture program success/influenced will pause leads from the program?

Forum|Forum|9 years ago
January 11, 2017
5 の返信
3421 ビュー

Quick question, does Nurture program status=influenced/success automatically pauses a lead from the same nurture program, meaning no longer receive the coming cast(email that hasn't been exhausted)?

Thanks!

Emma

Marketo

このトピックへの返信は締め切られました。

ベストアンサー ErikHe1

Hi Emma,

Success should not pause nurturing by default as you should set up success as a custom determinant - which could be anything from Minimum 2 clicks to Converted to paying customer to Signed up for event.

If you would want that you can just put a trigger and a flow like this:

/Erik

E

ErikHe1回答

Level 5

Hi Emma,

Success should not pause nurturing by default as you should set up success as a custom determinant - which could be anything from Minimum 2 clicks to Converted to paying customer to Signed up for event.

If you would want that you can just put a trigger and a flow like this:

/Erik

Emma_Wu1作成者

Level 2

Thank you Erik. So what is the best practice if leads have done something to become "success", should they be then removed from the nurture stream so it won't go through the rest of un-exhausted assets?

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E

ErikHe1

Level 5

Hi Emma,
I would say that it depends on your measure of success and goal of the nurturing stream. If the leads meet the main goal of the nurturing stream and should either be moved to a different stream/program then yes. Otherwise it all depends on the strategy of your engagement program.

/Erik

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