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Marketo deliverability Power Pack
Hi All,
I wanted to know more about the Deliverability Power Pack or 250ok how it works and how can I add it my marketo Instance.
The deliverability power pack is an add-on module that users can purchase for their Marketo subscription. You should reach out to Sales-rep/Marketo CSM to get this installed in your Marketo instance. Once provisioned, the Email Deliverability tile gets added to the "My Marketo" section (snapshot below) using which you could navigate to it.
The deliverability powerpack could allow you to track your inbox, spam, and missing email rates along with IP/domain blocklists, spam traps that you've been hitting, etc. You'd have certain allotted inbox placement campaigns per month that would help you to monitor inbox versus spam folder deliverability in multiple mailbox providers, including Google Apps, Hotmail, Yahoo, etc.