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Anonymous
March 18, 2016
Solved

List Performance?

Hello Marketo Gurus!

Is there a way to find out how my lists are performing that a slow adult such as myself can follow?

Thanks!

S

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Josh_Hill13
Josh_Hill13Accepted solution
Level 10
March 18, 2016

Then you can just run an Email Perf report + smart list=list.

Conversions can mean a lot of things, what is it to you?

see slideshare.net/jdavidhill  - there are slides on reporting.

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6 replies

Anonymous
March 18, 2016

What type of performance are you looking for?

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Anonymous
March 18, 2016

Sorry for the lack of detail. I guess it would be overall engagement: opens, clicks, conversions, etc. Really just looking for a general overview of how my main lists are reacting to campaigns.

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Josh_Hill13
Josh_Hill13
Level 10
March 18, 2016

Depends on what metrics.

  • Email perf+Smart List
  • Smart Lists
  • Lead Perf report
  • RCA
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Anonymous
March 18, 2016

Got it. If I had to choose metrics then I would say Email Opens + Email Clicks + Form Fills.

Email Opens/Clicks may be enough, though.

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Josh_Hill13
Josh_Hill13Accepted solution
Level 10
March 18, 2016

Then you can just run an Email Perf report + smart list=list.

Conversions can mean a lot of things, what is it to you?

see slideshare.net/jdavidhill  - there are slides on reporting.

Translate
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