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L
Lakhani_s
Level 2
April 4, 2022
Beantwortet

Lead Behavior

  • April 4, 2022
  • 4 Antworten
  • 2908 Ansichten

in one of my recent campaigns is lead behavior at the same time sent/delivered/open or click, what should I consider bot open or real open?

 

 

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Beste Antwort von Darshil_Shah1

Email activities could potentially be from the email scanners. Additionally, if the leads with quick opens/clicks have similar set of domain(s) (indicating same set of privacy filters/scanners) then there is a greater chance that opens/clicks were not from a real human.

I would suggest you to turn on the filter and log bot activities from the Email settings in the Admin - this'll help you identify to an extent the bot email activities for future emails.

4 Antworten

Darshil_Shah1
Adobe Champion and Community Advisor
Darshil_Shah1Adobe Champion and Community Advisor
Adobe Champion and Community Advisor
April 4, 2022

Well, it could be a case where a real person did actually open the email as soon as it was delivered to their inbox. Do you see a lot of such leads with same/near same time for all the email activities (sent/delivered/opened/clicked)?

L
Lakhani_sAutor
Level 2
April 4, 2022

yes, there are a lot of leads  with same/near same time for all the email activities (sent/delivered/opened/clicked

Darshil_Shah1
Adobe Champion and Community Advisor
Darshil_Shah1Adobe Champion and Community AdvisorAntwort
Adobe Champion and Community Advisor
April 4, 2022

Email activities could potentially be from the email scanners. Additionally, if the leads with quick opens/clicks have similar set of domain(s) (indicating same set of privacy filters/scanners) then there is a greater chance that opens/clicks were not from a real human.

I would suggest you to turn on the filter and log bot activities from the Email settings in the Admin - this'll help you identify to an extent the bot email activities for future emails.

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